Archive for Entrepreneurship

Entrepreneurship is …

How to Build Your Self-Esteem for Health and Happiness

Just added a new book to my All-Time, Ultimate Reading List titled The 6 Pillars of Self-Esteem by Nathaniel Branden.

I wish I had started reading this book when I was a teenager, and read it every year afterward. Foundational, impactful, truth for health and happiness.

“To trust one’s mind and to know that one is worthy of happiness is the essence of self-esteem.”

The benefit of self-esteem …. “lies not merely in the fact that it allows us to feel better but that it allows us to live better—to respond to challenges and opportunities more resourcefully and more appropriately.”

To live better, to feel worthy of happiness, to be able to respond to life’s curveballs? Sign me up!

What’s more … Branden, a psychotherapist, says:

Self-esteem—high or low—tends to be a generator of self-fulfilling prophecies.

According to Branden, the Six Pillars of Self-Esteem are:

  1. The Practice of Living Consciously
  2. The Practice of Self-Acceptance
  3. The Practice of Self-Responsibility
  4. The Practice of Self-Assertiveness
  5. The Practice of Living Purposefully
  6. The Practice of Personal Integrity

The “Sentence-Completion” and other exercises throughout the book are INCREDIBLE, making this an actionable book, not just something to warm your heart.

I went through one exercise about accepting your feelings as they are (even if you don’t like it) and had an enormous breakthrough in understanding an emotion (anxiety, fear about a situation) I’ve been dealing with deeply and continue to. I came away with a more profound understanding of who I am and what drives me. I won’t be exercising this feeling again without knowing its true depths and roots.

Go get The 6 Pillars of Self-Esteem by Nathaniel Branden … it’s a life-changing resource.


Be So Good …

Actor Steve Martin famously said:

Be so good … they can’t ignore you.

If I may add, Mr. Martin, to your great advice, the following, which is an edited version I shared with our team today.

For your clients and customers ….

Be so good … they know you truly love and care about them.
Be so good … they think of you as family.
Be so good … they trust and follow you, eagerly.
Be so good … they measure everyone else by you.
Be so good … they treasure your work, your experience, your expertise.
Be so good … they feel fortunate to have met you.
Be so good … they want to pay more, and extra, and in advance.
Be so good … they feel you’re one of the only people who truly *gets* them.
Be so good … they know you are there for them when they need you most.
Be so good … they think of you as a beloved superhero who saves the day.
Be so good … they would tattoo their bodies with your brand.
Be so good … they simply can’t imagine life without you.

For your competitors …

Be so good … they look like little leaguers trying to play in the pros. (But aren’t they cute in those uniforms though?)
Be so good … they question how they so gravely misunderstood the industry or their customers.
Be so good … they have to (try to) copy you, or even better, want to steal from you.
Be so good … they desperately want (and need) to join, follow or partner with you.

And if they really don’t get the message …

Be so good … they give up, bow out, plead for mercy … or just fail. After all, no one can serve your customers like you.

For your enemies and critics …

Be so good … they hate you for all the good you do.
Be so good … at your mission, your purpose, your path, your work … that they just serve to strengthen your focus, your resolve, your drive to do more good.
Be so good … no one can remember their name, or cares to.
Be so good … you don’t care either.
Be so good … you know better.
Be so good … others notice the twisted glasses they see life through and wonder about their sanity.
Be so good … that merely criticizing you makes them look as blatantly silly and stupid as they are.
Be so good … they implode in their own impotence and jealousy.
Be so good … they can only wallow in their failure and futility.
Be so good … their words are seen as it is, outright lies and baseless slander.
Be so good … your customers are deeply offended by them and, in fact, want to fight them for you.

Or in short …

Be so good … your customers revere you for making their lives awesome, your competitors give up and become your followers and collaborators, and your critics … what critics?


Looking Back on 2015

Just wrote this post for WProsper about how I don’t usually take time to look back at what I’ve accomplished, but did today and how good it was for my soul.

Take 15 Minutes to Look Back



My New Dradcast Podcast Episode

My friends Brad Williams and Dre Armeda of Dradcast asked me to be the first guest host for Season 3, titled Bursting Bubbles.

Had a great time on the show talking about everything from parenting as an entrepreneur, culture and camaraderie at iThemes to WordPress powering 25% of the web.

Fun times all around, but some good nuggets in there too.

Check out Episode 82: Bursting Bubbles on the Dradcast here.

How I Get Rid of Guilt

Been thinking over the last week about guilt and its presence and impact in my life … and in those who I care about, so I wrote a length post on the iThemes blog about How to Deal with Guilt.

Here’s an excerpt of how I determine if something is baseless, useless guilt, or actual guilt:

My Self-Assessment of Right or Misplaced Guilt

In each of those examples I gave, I try to ask myself some key questions to better understand my guilt and determine whether it is legitimate or baseless, including:

  • What am I actually feeling guilty about?
  • Why am I feeling guilty?
  • Did I do everything in my power to do what’s right by myself and others?
  • Did my actions reflect my personal values and beliefs?
  • Did I harm or hurt someone?
  • Does the other person(s) have unrealistic expectations about me and my life?

Then with this honest, sobering self-assessment of my attitude and actions, I ask myself:

  • Should I be on the hook for this?
  • Is it really my responsibility or obligation?
  • Is this something I need to change or make amends for? Or is it merely useless and baseless and I need to move on?

Go read the full post on How to Deal with Guilt here.