For some time now, I’ve been clicking over to check out the delicious “In Pictures” galleries that Forbes Magazine puts up on a continual basis.
These content snippets in particular are great examples of compelling content that creates clicks …
Here’s two examples in particular that I ate up:
Here are 5 keys why I think this content model is compelling enough to replicate on your blog:
1. It’s a fast read — You just need less than a minute to scan it all and digest it. Then you can always read the full story if you want more.
2. It’s extremely practical content — a business owner/entrepreneur could put most of these tips to use right away.
3. It’s linkbait ready – Read: Digg, Reddit, Del.icio.us, etc.
4. It increases pageviews and ad exposure – I actually don’t like having the slides spread out on different pages, but know it’s good for ads and revenue. As a reader, I’m willing to tolerate it.
5. It’s a great draw to get new readers — This is actually the only thing I read at Forbes right now, but I’ll keep coming back and eventually read more.
