Please note: I was the creative director for these projects, but worked with some very talented designers to arrive at the vision and concepts I was seeking with them.
Post Status Email Newsletter Redesign Project
In August 2022, I led the redesign and shaped the content focus for our 4,500-member weekly newsletter at PostStatus.com, the professional network for WordPress.
I worked with a designer and our content team to improve our newsletter product significantly. I also write most of the introductions to the newsletter.
Design Before Redesign Project
https://mailchi.mp/poststatus/503
https://mailchi.mp/poststatus/501
Design After Redesign Project
https://mailchi.mp/poststatus/test-12u95hjue5
https://mailchi.mp/poststatus/the-fediverse-and-wp
https://mailchi.mp/poststatus/whos-going-to-pay-for-all-this
The designer I worked with wrote a case study on this project here: https://newsletterglue.com/blog/customer-stories/post-status/
Additionally, here is the current template we use:
https://us6.admin.mailchimp.com/templates/share?id=15241835_454b8906a7cce6de0483_us6