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I was just talking with my coach about this. Some of my heroes growing up were Superman and He-Man. I marveled at what they could do. Even if they were cartoons and characters in a fictional story. Superman saves the day. He has strength and power and ability to literally save the day. In many…
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“Never underestimate the power of a small group of committed people to change the world. In fact, it is the only thing that ever has.” —Margaret Mead. At iThemes, I got to see the power of this statement unfold in a beautiful way. And what ignites that is a shared mission. I’m not talking about the…
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This is about marketing. Just got off a call where the prospective client was open and honest about what their issues are, but even more so their clients issues. Client/customer problems are GOLD. Where are they frustrated? What are they worried about? What’s in their way? More importantly, how do they talk about their own…
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Especially startups or new products. The key is to know you have a client then another and another that form a blazing trail to a bigger pocket of people you can identify, tap into and reach.
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The first half was about fighting outer battles. Proving yourself. The second half is fighting the inner battles. The love and acceptance and belonging found only deep inside. To Journey the inner juggle of fears and worry to discovery the treasure — you. The second half is harder.