• How Real Estate Agents Can Use WordPress: A Real Estate WordPress Theme

    In order to demonstrate how WordPress could be used by real estate agents and brokers, we decided to drum up a demo version … here’s a screenshot that’s linked to a live demo of our Real Estate WordPress Theme. Here are a couple of reasons we think a custom WordPress theme would be a good…

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  • Fake Steve: The Online Dairy of Apple’s Steve Jobs [Not]

    “Fake Steve” is a blog written by a Forbes magazine Senior Editor Daniel Lyons … only he assumes the identity of Apple CEO Steve Jobs. It’s now garnered national attention in the New York Times. A couple of things stick out to me: Write well and humorously … and people will read you. To the…

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  • Know Thy Strengths

    I’m fascinated by personality tests and other tools that help clarify who you are, what you’re good at, etc. I took the Myers-Briggs Test Indicator in college and that started my immense interest in the subject. So a while back, I bought the book Now, Discover Your Strengths and took the StrengthsFinder test. I thoroughly…

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  • Your Whole Blog Should Be a Landing Page

    I’ve been doing some reading on landing pages … and the thought occurred to me: My whole blog should be a landing page. Here’s what I mean by that statement: Simply, your blog should convert your site guests to accomplish your goals, whatever those are. As a blog designer, one of the first questions I…

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  • Compelling Content that Causes Clicks: The Forbes Magazine Model

    For some time now, I’ve been clicking over to check out the delicious “In Pictures” galleries that Forbes Magazine puts up on a continual basis. These content snippets in particular are great examples of compelling content that creates clicks … Here’s two examples in particular that I ate up: 10 Elements of a Business Plan…

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  • Control the Traffic or Ride the Waves

    He who controls the traffic — the mass of Web users logging on each day — is king. That company or website who can steer and siphon and redirect the majority of Web surfers is Google controls traffic through search. Now … Google is a verb. When your brand name is used commonly as a…

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  • Duct Tape Business Blog Theme Released With New Header Logo Image

    Due to popular request, John Jantsch and I have released version two of our Duct Tape Business Blog theme … this time with an editable graphic in the header. Please note: If you’re not skilled at Photoshop or tweaking a blog, you may want to use the Duct Tape Business Blog theme with the text…

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  • WordPress ‘Evolving’ Into More of a Content Management System

    Reading some summaries of WordCamp at Blogging Pro, I saw this blurb that really caught my eye (and excitement) drawn from Matt Mullenwegs talk: WordPress is evolving into a content management system. My friend Brian Gardner has talked about WordPress as a CMS … and I wrote a whole series about how smaller church websites…

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  • Our Free WordPress Themes Site Gets a New Dress

    I just gave RockinThemes, where Nathan and I have launched over 40 free WordPress themes, a new facelift. The old site was, well, old and outdated. Badly. We’ve got some tweaks still to do but you get the idea. Here’s a screenshot:

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  • The Email Newsletter Model Is Not Broken

    Blogs are hot. That’s a real understatement, actually, of the immense and growing popularity of blogging. But this week … I was reminded that email newsletters are still a hot strategy and shouldn’t be neglected. Here are three examples of websites with email newsletters as their primary strategic “vehicle”: Photojojo — a photo tips and…

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