Just saw the new Nike Tiger Woods commercial and have to say … it’s phenomenal. Epic.
I’ve really loathed the press coverage hysteria around Tiger and the issues that provoked this commercial … he’s an intensely private guy and understandably so. Obviously he has confessed and owned up to his mistakes (despite not needing to give me or others he didn’t hurt one). And one of the most incredibly athletes of our time.
But the message in this ad is truly amazing. It’s the voice of his father, whom I heard had a deep and profound impact on his life, asking what he’s learned through it all.
I can’t imagine the motivation to enact lasting change filling up inside him as he heard his mentor/father asking that question.
This commercial is more than golf or Tiger Woods. It’s about life and learning and growing from your mistakes.
I might have to replay it a couple more times to apply to my own life … so should you.