Business

One of the most enjoyable things I’ve done as an entrepreneur is look for our first office, which we affectionately called The Dorm Room. It was a simple 300-square-foot, one room office. We had a small closet and a window. We shared Internet for a while with the other tenants, until we need to hog…

Over the years of working in pressure-cooker situations like as a newspaper editor with daily deadlines, I quickly learned the value of a simple to-do list. I’m writing this post because I want to share this with our team at iThemes, but also to those outside of our circle. This is not rocket science. It’s…

I stumbled upon this CNBC Original Episode titled “As Seen on TV,” a revealing report on the $150 billion informercial industry … I tried to take decent notes but these are, at best, paraphrases from the report from various infomercial giants … there’s some real gold here: “We tried to convince people of something they…

… Search Engine Optimization. I just touched on this when I said that the day a social media platform (like Facebook or Twitter) outranks me in Google for my own name is the day I might consider changing my online strategy. I still firmly believe that WordPress-powered sites on your own domain name – with…

I’m a sponge … love to learn and grow … here’s some business lessons I’ve learned this year: 1. Watch for red flags — I’ve gotten a little better at seeing important warning signs, and for not ignoring important ones that people on my team alert me too; needless to say, I’m more cognizant and…