Book Reviews
My latest read that really is called The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz. He uses the metaphor of growing REALLY big pumpkins to taking your business to the next level. This definition of what is an entrepreneur was especially sharp: “Entrepreneurs identify the problems,…
In 2008 I started my entrepreneurial journey with the founding of iThemes. This month, in fact, is my four year anniversary of becoming a full-time entrepreneur and living my lifelong dream. Throughout the years as we’ve enjoyed our definition of success and others have seen it, I’ve been increasingly asked by friends and acquaintances about…
In 2008 I started my entrepreneurial journey with the founding of iThemes. This month, in fact, is my four year anniversary of becoming a full-time entrepreneur and living my lifelong dream. Throughout the years as we’ve enjoyed our definition of success and others have seen it, I’ve been increasingly asked by friends and acquaintances about…
When the Amazon Kindle originally came out, I was about ready to buy one so I could start reading ebooks on it, but then the iPad was introduced and thus I bought an iPad. Now we bought several at iThemes and gave them out to our team. For the past 6-8 months I’ve transitioned my…
Just got through reading two excellent books aimed at aspiring startup entrepreneurs that I highly recommend: Anything You Want by Derek Sivers, Founder of CD Baby Start Small, Stay Small: A Developer’s Guide to Launching a Startup Also, I put together an Amazon Store with all the books that I’ve read and profited from (both…
LifeHacker’s editor Gina Trapani has some great advice about blogging a book … that is equally as sharp for writing and maintaining a blog that people actually want to read. Blogs are perfect for helping you write the book you’ve always wanted to write … but just haven’t. Here are 5 ways I think blogging…
This is almost too good to be true … but marketing guru Seth Godin has his book Unleashing the IdeaVirus online for download. It’s easily one of the best books on marketing around … and is a great primer on “viral marketing.” It’s over 170 pages, so it’s plenty reading material for a nice holiday…
I’ve learned a ton just by reading great pulp. I love reading. And I REALLY love read books that help me DO something … like get an education in marketing without stepping foot in a classroom. So today I’m handing out homework and here’s your first assignment … For around $100, I think you can…