Business
If you’ve followed my blog for any amount of time, you know for the last two years I’ve invested the bulk of my professional life in blogging, helping other people blog (through consulting and custom design), and most recently building quality WordPress themes for others. So you could say, I’ve learned quite a bit about…
I got introduced to the concept of “Know, Like, and Trust” concept of marketing a while back … and it’s slowly starting to sink in for me bit by bit. The part about “like” is something, I admit, I haven’t fully understood … until I started thinking about the personalities behind some of the hot,…
A while back my buddy Chris Forbes and I were talking about some “successful” people, those in particular fields who everyone looks up to as “having made it,” and he gave me a great quote to balance our conversation (he doesn’t claim ownership, by the way): “Most people were born on second, but think they…
Businesses are always trying to find the upsell … They, we, me realize that when a customer makes a purchase … a first purchase, or any purchase, that’s a HUGE event in the life of any business. One customer. We believe this because to, first, find a customer … to get them to “know, like,…
Seth’s post on Building an Albatross is so true, although I really hate to admit it. This quote hits it perfectly: “It takes three years to be an overnight success, sometimes more.” Business success does just take time. I came into it thinking it’d be a lot faster than it has gone, although we’ve done…
So today, I saw an ad on ESPN for Fathead, a wall-sized vinyl graphics of your favorite sports team (plus a whole lot more), and decided to check it out. Here’s something fascinating to me … they took a boring manufactured product — vinyl graphics — and brought it into millions of fans living rooms…
I’m convinced of that … Here’s why I think most great business ideas never get launched: Money – This is probably the most obvious. But I was fortunate enough to have startup financing and then used it frugally and wisely to grow my business, without getting over my head in debt. I’ve heard estimates about…
I read an interview recently with Craig Newmark, founder of CraigsList, and he mentioned that on a day-to-day basis he still does customer service, in fact, I think it’s his primary responsibility now, despite all the success the site has had and the ability to hire people. It seemed interesting to me, and maybe for…
One of the great advantages I’ve had in my first year of building my first company was two partners, then eventually a team of people around me, to prevent blindspots in my vision. Each of them offers a new perspective on my ideas, the problems I encounter, and I’ve relished it. Although I love pursuing…
Check out our new tutorial report on Web Design for Print Designers … it’s a primer on getting started in web design. Here’s a blurb from the intro of the report: “Just like the print world, there’s plenty to learn. This handy guide is here to help. It’s more of an introduction and overview, a…