Marketing

  • We’ll be elaborating on these things once we launch WebDesign.com, but in the meantime, here are my rough draft thoughts on why Google should matter to your small business — even if you’re a one-man/woman shop! People are looking for the products and services you offer … online! Are you being found? Watch the video…

  • I remember the first weeks and months of trying to break into the web design field … It was hard. It was drastically different from my print design background (my first career was as a newspaper journalist). There were so many things to learn. After I learned some basic CSS skills, like what to look…

  • When I created my Twitter account over a year ago, I really didn’t understand it. To me, it seemed like another time-suck Web 2.0 creation. Then one day, someone on our team told me that I had over 900 followers on Twitter. I was shocked. So I scrambled to see what Twittermania was about. And…

  • I’m talking specifically about print (newspapers, magazines) and broadcast (TV, radio). But I’m excluding direct mail advertising. Here’s why online ads beat traditional advertising: It’s measuarable! For the past several decades advertising representatives have done a great job selling the “value” of advertising as we know it today. They’ve invested a lot into their sales…

  • It’s interesting how there truly is nothing new under the sun. Over and over, I continue to see old products and services take on new skin … Here’s some thoughts … “Twitter is like Facebook Status” – by my buddy Brad Ulrich, on describing Twitter to other college students “Facebook Walls are like the old…