I love marketing, particularly digital marketing. We built a great business on organic digital marketing using two essential tools: SEO content and email marketing. In 2008, I launched iThemes and spent the next 11 years focused on publishing great content and pushing that out to our prospects and customers for …
I asked my friend and veteran podcaster Matt Medeiros for some tips on building an audience with podcasts recently. It’s titled “The Essential Guide to Cultivating a Podcast and YouTube Following.” Here is the audio only version: You can listen in to the interview Matt did with me recently on …
So many times in my own freelancing web design experience, I’ve found that I’d get a website done for a client, only to wait for content. And wait. And wait. And wait. It’s a sad fact about most websites. They simply don’t have good content (or content at all) to …
Read moreThe Key Missing Ingredient to Effective WordPress Websites
I have used webinars for several years now and I love them. I don’t like organizing in-person events because of all the logstics, people involved and cost. So whenever possible, we’ve scheduled webinars to showcase our products, do advanced training and offer practical content. In fact, we built an entire …
We are all guilty of focusing on the pre-presentation process. Getting our topic, making our slides and then worrying about marketing and getting our webinar ready. BUT there are a few things to keep in mind when doing your presentation. I have been sitting in many webinars lately, and it …
Read more5 Tips to Think About While Presenting Your Webinar